B2B, B2C Marketplace

The subject of marketplaces got very popular a few years ago because it is easier for people to look for an item in specialized aggregators. This IT-section often requires non-standard solutions because it is not only content part and management of several types of users, but also system of involvement of a lot of suppliers and integrations of various additional services: payments, communications.

B2B and B2C business principles can essentially differ in traffic volumes, UX and UI specifics, and some other cognitive twists differentiating corporate and private user thinking.

Raccoon Soft is one of the experts in marketplaces.